About us

Experienced. Friendly. Focused

About us

Sport Projects provide sport and event project management and consultancy with the needs of our clients shaping everything we do. Founded in 2015 by Steve Peterson, Sport Projects quickly established itself within the industry, and has been responsible for high profile events such as the Herald Sun-Citylink Run for the Kids, the Cadel Evans Great Ocean Road Race, the UCI Track Cycling World Cup,  and the Six Day Cycling Series. Our experienced team, headed by Steve Peterson, provide consultancy and an event specialist service through to full scale planning, preparation and management of large events. By listening to our clients, understanding the event and building flexibility into each project we ensure a seamless event experience. We apply project management methodology to every event to ensure every detail is meticulously planned and every challenge anticipated. We recognise a successful project is based on people, that’s why we champion communication across all aspects of the project, ensuring every stakeholder feels fully engaged on the journey. We are people focused and we are precise. That’s why our events work for everyone, from the client, our staff and the broader project team through to the end participant.

Thank you Sport Projects for delivering a top notch event in our beautiful region. You approached all aspects of the event in a professional and measured way, demonstrating your expertise in the field.
Karly McCaskill

East Gippsland Marketing Inc.

Having Sport Projects set up the logistics and event management this year has meant that we were able to spend a lot more time raising funds with the WWRR community. When we look at the increase in the number of participants, sponsorship and donations this year it has been time very well spent.

Lauren Stewart

Austin Health/Olivia Newton John Cancer Wellness and Research Centre.

STEVE PETERSON

STEVE PETERSON

FOUNDER AND MANAGING DIRECTOR

 With over fifteen years’ experience in sport management, Steve is one of Australia’s leading sport event organisers. Steve has been responsible for a number of large scale events including the 2010 UCI Road World Championships, the London 2012 Olympic Games Road Cycling, Amy’s Gran Fondo, The Cadel Evans Great Ocean Road Race and, more recently, the Herald Sun-Citylink Run for the Kids and Race Melbourne. Steve also consults to the UCI, cycling’s world governing body, who rely on his technical and organisational expertise. In his role, he has led the technical delivery of the Rio 2016 Olympic Games road cycling and now the Tokyo 2020 Olympic road cycling, as technical delegate. Steve is also the UCI’s Oceania advisor.

With his extensive experience, Steve is one of the most knowledgeable and sought after sport event managers in Australia. Steve’s expertise and a broad network of contacts form the foundation of Sport Projects. It is a company built to deliver quality outcomes through meticulous planning, strong stakeholder relationships, and a seamless event experience. Steve believes that events are all about people, from the client, his staff and to the event participant and it is this philosophy that drives Sport Projects. When he’s not working, he runs and rides a bit (when the sun is out), plays football and enjoys time with his two boys.

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